Josh Benichou

Your team shouldn't be retyping the same information all day.

I connect the systems you already use — so information gets entered once, and the documents, records and updates that follow happen on their own.

Forms & intakeDocumentsCRMAPIsSpreadsheetsAI, where it earns its place

Does this sound like you?

Tick the ones that happen in your office.

These are the situations I get called about. If more than two or three feel familiar, there is almost certainly something here worth fixing.

Copying between systems

Documents filled again and again

Chasing and following up

Numbers and reporting

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Tick what sounds familiar. Nothing to send yet — pick the ones that actually happen in your office.
Send me the ones you ticked

One I've built

An immigration consultancy, and a 205-field form.

Their agents collected a client's details, then retyped those same details by hand into an official government form — hundreds of fields, and a rejected file if one of them was wrong. I built the intake questionnaire, the database behind it, the screen the agents work in, and the service that produces the finished form.

Before5–10 minby hand · reported by the firm
After10–15 secgenerated · measured

Straight answer: this was never put into commercial production, and I was never paid for it — I built it for a friend before I knew how to turn it into an offer. It runs, it's tested, and I'll show it to you live on fictitious data. The technical write-up is yours on request.

How it works

Small first. Always.

No big-bang project, no open-ended scope, and nothing recurring you have to defend in next year's budget.

1A conversationThirty minutes. You walk me through one process. I tell you honestly whether there's anything worth doing.Free
2A process auditTwo hours with the people who do the work, then a written document in five days: what it costs today, what can be automated, what shouldn't be, and a firm quote.₪1,800 · deducted in full if you go ahead
3A fixed-price pilotOne process. One scope, written down, including what's excluded. One price, agreed before anything is built.40% up front · 60% on acceptance
4Then the next oneIf it worked, we do another. If it didn't, you owe nothing further. You keep the code and the documentation either way.No retainer

Being straight with you

What I don't do.

  • ×Replace your systems. I connect what you already have and pay for.
  • ×Mobile apps or custom front-ends. Not my work — I'll point you to someone.
  • ×Automate a process you shouldn't automate. Some things need a human. The audit says which.
  • ×Put AI where it isn't needed. Most of this is plumbing. AI you don't need is one more thing that breaks — and one more monthly bill.

Show me one process that annoys everyone.

Thirty minutes, no charge, no slides. If I don't think I can help, I'll say so on the call.